PureGym and British Heart Foundation partnership banner with photos of gym staff and members in red charity shirts hosting fundraising activities, workouts and display stands.PureGym and British Heart Foundation partnership banner with photos of gym staff and members in red charity shirts hosting fundraising activities, workouts and display stands.

Inspiring a healthier nation, one heartbeat at a time.

The PureGym and British Heart Foundation partnership aims to inspire the nation and improve heart health at a time where it’s never been more important.

The three-year partnership will bring our teams and communities together to work on a range of transformational projects, from improving heart health through our Healthy Hearts programme to increasing sustainability and raising money by putting retail donation boxes in clubs, our partnership is making a genuine difference to the health of the nation, both today and in the future.

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